
clarity | meaning | messaging
branding is authentically representing who you are and what you stand for.
In the Brand Alignment we’re unearthing the parts of you that are at the core of everything and giving space for your thoughts, beliefs, and values to be witnessed so YOU can be seen and heard for who you truly are.
how it works
The Brand Alignment guides you through a comprehensive series of questions designed to bring everything that is within you to the surface so that we can identify what it all comes back to and distill your three-part Alignment Code (brand foundations, core message, and energetic essence) from your answers.
it starts with presence
and exploring that which exists within you
When we bring our awareness and presence to the core beliefs that shape the very essence of who we are we create space for them to expand more fully into our everyday life through what we create in our business, the decisions we make, and even how we engage and relate to our loved ones (and clients).
Alignment Code | Part one
brand foundations
Alignment Code | Part two
core message
Alignment Code | Part three
energetic essence
Step one
the deepening
The Deepening takes you on a journey into your depths where the words in your heart live. We’ll explore your beliefs, desires, whys, and so much more through a series of questions intended to help tease out the nuances that set you apart. Through the questions you’ll see the power in what you do and who you are more clearly than ever before. This is important not just to identify your message and what it all comes back to for you, but also because how you talk about what you do stems from how you feel about what you do.
Step two
the alignment
Once we’ve completed The Deepening we’re ready to define what it all comes back to through developing your Alignment Code. In the Alignment Code we recognize and honor the distinctions between your mission, your whys, your values, and your message so that we can see the role each part plays on its own and as a whole. We strive for simplicity because the simpler an idea or concept, the easier it is to communicate and explore through conversation in a way that resonates with the audience you are speaking to.
The Brand Alignment is for those who...
- Feel like they don’t even know where to start when it comes to their core message.
- Are constantly doubting they are saying the right thing when they talk about what they do.
- Reject cookie cutter prompts and strategies.
- Want to feel the peace of knowing that every conversation in which you talk about your work in the world is a seed well planted.
- Are planning a big brand or website update.
choose your adventure…
Solo Quest
Price: $250
What's Included:
-
Comprehensive 40+ page Quest Book
Split into two main sections—The Deepening and The Alignment—this quest book is designed to take you through the entire journey from start to finish. delivered via private website login
-
15+ Videos
Expanding on the ideas of each section and offering additional ways into questions designed to help you explore your innermost beliefs. (found in the main course area)
-
Lifetime Access
For as long as this program is available, you’ll have access to it at no additional cost.
Guided Quest
(limited spaces)
For the entrepreneur wanting to dive deeper into the questions and move through this work faster than they can on their own.
Price: $750
What's Included:
-
Everything from the Solo Quest
With a Guided Quest you get everything included in the Solo Quest plus…
-
Two 1:1 Alignment Sessions
Each Alignment Session is 60 minutes during which time we’ll go through The Deepening questions together. These sessions allow us to go deeper into the questions and can often lead to additional healing around how you see yourself.
-
One Week of Voxer Support
Once we complete the second Alignment Session the week of Voxer support will begin. During this time I’ll help you bring everything together into your personal Alignment Code.
love
faq
It’s important to me that we allow spaciousness into this process. I cannot tell you how many times these sessions have taken unexpected turns and (in so doing) led to some very important healing around visibility and self-love.
If we are not finished with The Deepening part of the quest (minus the tarot spread) at the completion of the second Alignment Session we will discuss next steps for you. You may choose to purchase additional session(s) or finish up the questions solo style. Depending on your choice we may elect to postpone the start date of your 1 week of Voxer support for up to 1 month.
My clients and I have often experienced a deepening into this work and these questions that simply cannot be achieved alone. There is something extra that occurs when there is someone on the other side witnessing and exploring your depths with you.
Additionally, we are often able to move through this process at a faster pace in a guided quest format without it feeling rushed. Often the sessions feel like a self-care practice because we are (essentially) connecting to your eternal self so that your soul knowing can be witnessed through your responses.
Absolutely. If you already have access to the Brand Alignment via the Solo Quest option and want to upgrade to a Guided Quest at any time I have a special “upgrade” price for you. Reach out to confirm availability.
You can also purchase additional Guided Quests using the upgrade price as your brand evolves and you find that it’s time to go through this process again.
Many brand strategy practices are very linear, taking what I like to call a one-step approach—asking you the direct questions for your brand strategy like “what is your purpose?” or “what are your values?”and so on and so forth.
The Brand Alignment takes a two-step approach.
First we go on a journey through asking a lot of questions, some are direct, some are less direct. We aren’t trying to create a brand strategy or define the core messaging yet, we’re just exploring what is within us. Then, once we have teased many ideas and nuances out of ourselves we simplify it into the brand strategy and core message by seeing what it all comes back to.
Furthermore, while many brand strategy practices will have you looking outside of yourself for answers (surveys, polls, past testimonials, etc) I believe that our brands are an extension and expression of who we are and as such all of the traditional ‘brand strategy’ work can be done through getting to know ourselves more fully. What it comes down to is: this isn’t about looking outward, it’s about looking inward.
You’ll have access to the Brand Alignment content for the life of the program. Meaning, as long as I am still offering it, you’ll have access to it and can dive back into it as often as you want.
You are welcome to ask questions and receive group support from me within the program’s backend, however, the best way to get my help on your Brand Alignment at this point in time is through a guided quest or additional 1:1 alignment sessions (available inside the course platform).
Susan
Kerry
You’re Not Like Anyone Else
Inside the Brand Alignment we’ll uncover what makes you stand out and translate the uniqueness of who you are and what you do into words that your audience just gets.
Are you ready to
- Finally get clear on your brand foundations.
- Define your core message.
- Feel confident in the way you communicate who you are and what you do in any situation.
- Recognize the golden thread that connects everything you do together no matter how random it may seem on the surface (whether it spans across multiple offers or businesses).
- Let your words create an energetic resonance in those aligned to work with you.
introducing the two-step process to
Develop a deeper sense of inner conviction and clarity so you can communicate your work in a way that people feel and understand.
You're Not Like
Everyone Else
I can help you find out why
In the Brand Alignment we seek the answer to a really big question…
It’s important to me that we allow spaciousness into this process. I cannot tell you how many times these sessions have taken unexpected turns and (in so doing) led to some very important healing around visibility and self-love.
If we are not finished with The Deepening part of the quest (minus the tarot spread) at the completion of the second Alignment Session we will discuss next steps for you. You may choose to purchase additional session(s) or finish up the questions solo style. Depending on your choice we may elect to postpone the start date of your 1 week of Voxer support for up to 1 month.
Absolutely. If you already have access to the Brand Alignment via the Solo Quest option and want to upgrade to a Guided Quest at any time. Reach to confirm availability.
Many brand strategy practices are very linear, taking what I like to call a one-step approach—asking you the direct questions for your brand strategy like “what is your purpose?” or “what are your values?”and so on and so forth.
The Brand Alignment takes a two-step approach.
First we go on a journey through asking a lot of questions, some are direct, some are less direct. We aren’t trying to create a brand strategy or define the core messaging yet, we’re just exploring what is within us. Then, once we have teased many ideas and nuances out of ourselves we simplify it into the brand strategy and core message by seeing what it all comes back to.
Furthermore, while many brand strategy practices will have you looking outside of yourself for answers I believe that our brands are an extension and expression of who we are and as such all of the traditional ‘brand strategy’ work can be done through getting to know ourselves more fully. What it comes down to is: this isn’t about looking outward, it’s about looking inward.